Fashion brands need consistent social media presence and coordinated influencer partnerships. Katy Perry Collections required both at scale. We managed daily Instagram content including posts, stories, and reels while coordinating influencer collaborations: developing creative briefs, providing style direction, managing communication timelines, and ensuring brand consistency across dozens of partnerships. Our social media management and influencer coordination kept the celebrity fashion brand consistently engaging without overwhelming the internal team. In association with Dial Zero Marketing, managing email marketing and SMS campaigns.
In association with Dial Zero Marketing - email text and social
